About me
About me
B2C Expert | App & Web Specialist Design
Designing lean, scalable interfaces that drive seamless user experiences and create impactful digital products.
With over 4 years of hands-on experience across B2B, B2C, SaaS, and AI-powered tools,
I specialize in translating complex requirements into intuitive and elegant solutions. I thrive in agile, cross-functional teams where design is driven by real user insights, iteration, and clarity.
From onboarding flows to complex dashboards and design systems, I enjoy solving tricky UX challenges that make a difference.
Experience
Experience
Toronto - Remote
Hexaverse
Feb 2025 - Jun 2025
Senior UI/UX Designer
I successfully designed a user-friendly AI Assistant dashboard, significantly improving user interaction and satisfaction. I also created both mobile and web versions of the platform and developed a robust design system to ensure consistency and efficiency.
Created the UX/UI for multiple AI tools, including Text-to-Video and Audio Cloning, enhancing their functionality and accessibility.
Researched industry trends and similar AI platforms to pinpoint design gaps and understand UX patterns, leading to innovative solutions and identifying unique design opportunities that set our products apart.
Developed strong skills in user-centered design and competitive analysis, contributing to a robust and effective design strategy.
Toronto - Remote
Hexaverse
Feb 2025 - Jun 2025
Senior UI/UX Designer
I successfully designed a user-friendly AI Assistant dashboard, significantly improving user interaction and satisfaction. I also created both mobile and web versions of the platform and developed a robust design system to ensure consistency and efficiency.
Created the UX/UI for multiple AI tools, including Text-to-Video and Audio Cloning, enhancing their functionality and accessibility.
Researched industry trends and similar AI platforms to pinpoint design gaps and understand UX patterns, leading to innovative solutions and identifying unique design opportunities that set our products apart.
Developed strong skills in user-centered design and competitive analysis, contributing to a robust and effective design strategy.
England - Remote
GenieInk
Oct 2024 - Feb 2025
UX Research - UI/UX Designer
I was responsible for designing three dashboards:
Student Dashboard An engaging and interactive learning space.
Teacher Dashboard A professional tool for managing classes, assignments, and progress tracking
Parent Dashboard A simplified section for monitoring their child’s performance)
Created wireframes, mockups, and prototypes to communicate design concepts effectively.
England - Remote
GenieInk
Oct 2024 - Feb 2025
UX Research - UI/UX Designer
I was responsible for designing three dashboards:
Student Dashboard An engaging and interactive learning space.
Teacher Dashboard A professional tool for managing classes, assignments, and progress tracking
Parent Dashboard A simplified section for monitoring their child’s performance)
Created wireframes, mockups, and prototypes to communicate design concepts effectively.
Iran - Contract
Orash
Dec 2023 - Sep 2024
- Designed the main landing page to introduce the product and attract potential clients
- Created several internal dashboards for end-users
- Prepared a custom Design System and complete set of UI components for for each section of the platform aligned with the developer team's library and technical needs
- Designed two specialized dashboards related to the "Orash Integrated Financial System"
Iran - Contract
Orash
Dec 2023 - Sep 2024
- Designed the main landing page to introduce the product and attract potential clients
- Created several internal dashboards for end-users
- Prepared a custom Design System and complete set of UI components for for each section of the platform aligned with the developer team's library and technical needs
- Designed two specialized dashboards related to the "Orash Integrated Financial System"
Tehran - Contract
I.Vision
Oct 2022 – Oct 2023
Redesign of Irasane website redesign, improving navigation.
Extensive in-depth user research and wireframing.
Designed admin and user dashboards, improving platform management and less support tickets
Tehran - Contract
I.Vision
Oct 2022 – Oct 2023
Redesign of Irasane website redesign, improving navigation.
Extensive in-depth user research and wireframing.
Designed admin and user dashboards, improving platform management and less support tickets
Iran - Full Time
SamianSoft
March 2021 – Sep 2022
User Researcher - UI/UX Designer - Scrum master
Designed a scalable B2B,ERP web application with modules for inventory, sales, purchase, and accounting management.
Created a seamless mega menu structure to support efficient navigation across complex workflows.
Collaborated directly with the frontend team and CEO to align user needs with business goals.
Balanced hands-on UI/UX work with leadership responsibilities in a fast-paced, agile environment.
Iran - Full Time
SamianSoft
March 2021 – Sep 2022
User Researcher - UI/UX Designer - Scrum master
Designed a scalable B2B,ERP web application with modules for inventory, sales, purchase, and accounting management.
Created a seamless mega menu structure to support efficient navigation across complex workflows.
Collaborated directly with the frontend team and CEO to align user needs with business goals.
Balanced hands-on UI/UX work with leadership responsibilities in a fast-paced, agile environment.
Education
Education
Izmir - Turkey
2024- Present
Master of E-Commerce/Electronic Commerce
Dokuz Eylul University
Izmir - Turkey
2024- Present
Master of E-Commerce/Electronic Commerce
Dokuz Eylul University
Iran
2016 – 2018
Bachelor's degree of Computer Engineering
Sadjad University
Iran
2016 – 2018
Bachelor's degree of Computer Engineering
Sadjad University
Skills
Skills
Certifications
Certifications
UI Design Patterns for Successful Software
IxDF - Interaction Design Foundation
UI Design Patterns for Successful Software
IxDF - Interaction Design Foundation
AI for Designers
IxDF - Interaction Design Foundation
AI for Designers
IxDF - Interaction Design Foundation
Agile Methods for UX Design
IxDF - Interaction Design Foundation
Agile Methods for UX Design
IxDF - Interaction Design Foundation
Recommendations
Recommendations
Reza Ghaemi
CEO @Effect Studio | Sr. Product Designer @IHO
Gandom Sadidi has brought significant value to our team with outstanding talent and deep expertise in product design. Focused on enhancing user experience, she has been able to achieve designs that not only possess beauty but also excellent functionality. Her ability to analyze customer needs and translate them into practical solutions has made her an invaluable resource for product development. Furthermore, her commitment to continuous improvement and updates ensures that our products remain competitive and sustainable. Gandom is a prominent and reliable member of our team, contributing to team progress and growth with professional insight and relentless effort.
Reza Ghaemi
CEO @Effect Studio | Sr. Product Designer @IHO
Gandom Sadidi has brought significant value to our team with outstanding talent and deep expertise in product design. Focused on enhancing user experience, she has been able to achieve designs that not only possess beauty but also excellent functionality. Her ability to analyze customer needs and translate them into practical solutions has made her an invaluable resource for product development. Furthermore, her commitment to continuous improvement and updates ensures that our products remain competitive and sustainable. Gandom is a prominent and reliable member of our team, contributing to team progress and growth with professional insight and relentless effort.
Hesam Rad
· 1Back End Developer | Laravel | PHP
As an old friend of Gandom, I can safely say that she is one of the most genuine people that I have had the pleasure of working with. We worked on a customer club application together and the her talents as a UI designer helped us a lot on our journey and I firmly believe that her addition to any team will definitely be beneficial.
Hesam Rad
· 1Back End Developer | Laravel | PHP
As an old friend of Gandom, I can safely say that she is one of the most genuine people that I have had the pleasure of working with. We worked on a customer club application together and the her talents as a UI designer helped us a lot on our journey and I firmly believe that her addition to any team will definitely be beneficial.
Pouyan Ahmadpour
Software Engineer | Tech Enthusiast
I am pleased to recommend Gandom for her exceptional work as a UI/UX designer at Samian Soft. We worked together for about a year on an ERP system project, and I was impressed by her dedication and creativity. Gandom's design skills were top-notch, and she always brought fresh and innovative ideas to the table. Her attention to detail was remarkable, ensuring that every aspect of the design was perfect before it was implemented. She was always willing to go the extra mile to ensure that our project met its goals and objectives. In addition to her design expertise, Gandom was an excellent team player. She collaborated well with other team members, including me as a front-end developer. She was always available to answer questions, provide feedback, and make suggestions that helped to improve the overall quality of our project. I would highly recommend Gandom for any UI/UX design role. Her skills, dedication, and professionalism would be a valuable asset to any team.
Pouyan Ahmadpour
Software Engineer | Tech Enthusiast
I am pleased to recommend Gandom for her exceptional work as a UI/UX designer at Samian Soft. We worked together for about a year on an ERP system project, and I was impressed by her dedication and creativity. Gandom's design skills were top-notch, and she always brought fresh and innovative ideas to the table. Her attention to detail was remarkable, ensuring that every aspect of the design was perfect before it was implemented. She was always willing to go the extra mile to ensure that our project met its goals and objectives. In addition to her design expertise, Gandom was an excellent team player. She collaborated well with other team members, including me as a front-end developer. She was always available to answer questions, provide feedback, and make suggestions that helped to improve the overall quality of our project. I would highly recommend Gandom for any UI/UX design role. Her skills, dedication, and professionalism would be a valuable asset to any team.